Gustav Iden - 2019 Ironman 70.3 World Champion, 2020 PTO Champion
Episode 52 - Gustav Iden - 2019 Ironman 70.3 World Champion, 2020 PTO Champion
See below for Deals and Coupon Codes, Show notes, Timestamps, and Links
Discount Codes and Deals
Athletic Greens - a FREE year supply of Vitamin D AND 5 FREE travel packs with your first purchase by visiting athleticgreens.com/greg
Hyperice - Get $50 off all percussion devices now, no code needed, and get an additional 10% off with code GREG10 at hyperice.com
Glutathione Reporter: www.glutathionereporter.com/
Continual g - www.continualg.com
Show notes (please see Timestamps below for more detail)
In this episode of The Greg Bennett Show, Greg Bennett has an incredible conversation with Gustav Iden. Gustav is spearheading the next generation of superstar triathletes.
At 24 he’s already won the IronMan 70.3 world championships and more recently the challenge Daytona PTO championships. Both events had two of the greatest fields ever established in the world of triathlon, and both events he put on a display that indicates that the next generation is here and they’re taking the sport further than any of us thought possible.
He’s part of the Norwegian clan that is taking the world by storm alongside his training partners 2019 world championship grand final winner Khristian Blumenfeld and World Triathlon Series podium finisher Casper Stornes.
It’s exciting to watch this new generation and the sport of Triathlon continue to summit new heights.
In this episode, Gustav describes the impact on his life winning the Ironman 70.3 world title. He shares an incredible story about wearing a Taiwanese hat that he'd found on the side of the road in Japan, to victory at the Ironman 70.3 world title and how that event went viral in Taiwan and had a huge influence on him signing with a Taiwanese bike company Giant bikes because of it. It really is a remarkable story.
Gustav describes the fact that he's naturally confident but hopes it doesn't come across as arrogance. He shares the fact that his VO2 max has been tested at 92... which is one of the biggest scores in history. Consider the fact that the average man has a V02 max of around 60 and it's no surprise that Gustav can deliver so much Oxygen around his body.
They discuss the Challenge Daytona event in detail and Gustav shares the importance of winning Challenge Daytona to let his fans and sponsors know that the IM 70.3 World title the year before wasn't a fluke.
So many great stories in this one.
See the timestamps below for more detail.
Timestamps
0.0 - Introduction to show
1.46 - Sponsors
5.18 - Start to show – Introduction
6.05 - General chit-chat - Quarantine - comparing winning Daytona verse IM 70.3 in 2019 - Racing in Europe
8.30 - Preparing for Daytona - the uncertainty - no swimming - Training partner Kristian Blummenfelt
11.30 - Challenge Daytona - comparing the flat Daytona to Nice 70.3 World Champs course - Getting off the bike in Daytona and cramping - Why the bike splits were that not different - Having another gear and backing off
16.50 - Nice IM 70.3 and the crowds
18.45 - Why Gustav's name wasn't mentioned as much as the others
20.10 - Out of the swim 1.15 back in Daytona - Confidence was lacking in the swim - Racing smart - When Gustav
23.20 - What to do with the prize money? Racing for every place
25.55 - Finding a passion for endurance sports in Bergen, Norway - Running and Cycling - Watching brothers and sisters
27.20 - Knowing he had a strength in endurance sports - Finding Triathlon
30.30 - The Norweigen team statement in the 2018 Bermuda World Triathlon Series event, podium
32.00 - Mixed relay at the Olympics - the Norwegian team
33.50 - Tokyo test event in 2019, 4th - Gustav surprised himself with this result - smart heat preparation
36.45 - Scientific testing - they know their bodies well - preparation for Tokyo and going forward
39.10 - The 2019 WTS Grand Final, 4th - Happy for Kristian Blummenfelt for the win
41.30 - Nice 70.3 IM World Champs - the reason for road bike - "I had no brakes on my tt bike"
44.00 - Getting off the bike in the lead and feeling comfortable - Then Alistair blew by - What to do to past Alistair Brownlee later in the run
48.00 - How Gustav's life changed after winning the World Champs - Understanding your worth
49.20 - Signing with Giant bikes https://www.giant-bicycles.com/global - Taiwan story - "I went viral in Taiwan" - The hat is a great story - See the youtube below - The hat is now bigger than Gustav - Gustav got the honorary citizen in Taiwan
56.00 - The pressure of performance for all the support
57.40 - Confidence - what we can and can't write on social media
1.01.10 - Social media - Gustav enjoys his own Instagram and supplies all team Norway
1.03.45 - Spending money before you make it!
1.05.00 - The Olympics and Kona 2021 season
1.07.30 - Building back up fitness - Having a small season break
1.09.00 - Swimming - Finding consistency
1.12.00 - Testing in the lab - setting standards - getting tested every 6 weeks - VO2 max of 92 on the bike - You can cheat the test by holding your breath - Some of the highest numbers in the world
1.17.00 - Nutrition - In Daytona - https://www.maurten.com/ - Gustav took 110 grams of carbohydrates per hour
1.21.00 - General health - Gustav has to take Vitamin B and Iron when at altitude
1.23.00 - Biomechanics and strength
1.25.30 - "I'm aware I have a talent and I'm not putting it to waste"
1.26.00 - Training locations - the Sierra Nevada in Spain and Phuket Thailand
1.27.40 - Conclusion
Links
Be sure and check out bennettendurance.com
Find Greg on social media:
Twitter Greg Bennett Show
Instagram The Greg Bennett Show
Find Gustav Iden at:
Instagram - https://www.instagram.com/gustav_iden/?hl=en
Taiwan Cap story - https://www.youtube.com/watch?v=pQy9lHMBEXo&t=1474s&ab_channel=%E9%97%9C%E9%8D%B5%E6%99%82%E5%88%BB
Bennett Endurance is a high-performance consulting business for athletes of all ages and abilities and non-athletes wanting to optimize their performances, health, wellbeing, and longevity.
Consulting
With a combined 50 years of racing as professional athletes, 30 years as coaches, and 30 years as athlete managers, Bennett Endurance has the knowledge, experience, and professionalism for intimate one-to-one, small group consultations, and mastermind groups. Helping you thrive and to live your high-performance life. Find out more >
Speaking
Passion and Purpose. Greg Bennett is driven and cares deeply about optimizing and living a high-performance life. His passion will cause others to be inspired to optimize their own lives. Greg visibly enjoys entertaining his audience with incredible stories of finding his passion, aligning that passion with his strengths, and taking control of his own life. Be ready to be inspired and entertained. You will leave with the tools and tactics to go live your own high-performance life. Find out more >
Podcast
An interview podcast show hosted by Greg Bennett. Greg interviews the world’s greatest Athletes, Entrepreneur’s and Executives diving deep into each guest’s life. Probing questions into each guests’ passions, strengths, sleep patterns, teams, nutrition, and everything else in between. These interviews are entertaining, inspiring, and educational. The lessons learned will give you the tools and tactics to optimize your life so you can live your High-performance life. Find out more >
Brand Partnerships
Bennett Endurance collaborated with the best brands and products throughout their professional athletic careers. They continue to search for products that will help optimize their lives and recommend these products to their clients. Find out more >